Chalk Robot
Industry: Wellness
Role: Project Manager, Strategist
Skills: Design Research 𑛀 Project Management 𑛀 Market Landscape Analysis 𑛀 Cost Analysis 𑛀 Pricing Analysis 𑛀 Inventory Management
Over the course of a 16-week semester, the University of Michigan’s Integrated Product Development class challenged multidisciplinary teams to design and develop a product that promotes wellness in individuals over the age of 40 by getting them outdoors. The course culminated in online and physical trade shows in which students showcased product concepts and physical prototypes that trade show participants “purchased” with a proxy budget
![Untitled-3](http://hanatomozawa.com/wp-content/uploads/2024/01/Untitled-3.png)
Goal
Develop a compelling, high quality product concept and physical prototype of an innovative product that promotes wellness in recent retirees
Approach
Using an iterative design process, my team studied unmet needs of recent retirees. I coordinated the various workstreams (design, UX, business case) and owned activities related to product viability, including cost modeling, market landscape analysis, product pricing, and inventory management for the tradeshows
Results
Created a chalk robot concept with a connected app that enables any hard surface to be converted into a game boundary (e.g. pickleball court) or chalk art, encouraging back pain-free play. Won online and physical trade shows on profit dimension
Other Projects
Recycling Behavior Change
Iterative implementation of solutions that increase recycling participation in a Buenos Aires informal settlement
Circular Waste Management
Transformation of end-to-end waste management system of a mid-sized provincial city in Argentina
Hana Tomozawa
CV available upon request.
Drop me a message if you’d like to connect or collaborate!